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After designing the mockups for PopSurvey player, I was thinking of presenting them to my team in some better way and the best way would be to present them on iPhone itself. To achieve that I saved the files in dropbox folder, named them (see screenshot #2) so each mockup appears after one another as they’d in real survey on sliding i.e. First survey intro, then questions and at last thanks slide. It worked great for testing and presenting and team liked it. Do you guys like it too? or you use some other better way?

Following are the screenshots of mockups taken in the iPhone dropbox app.

Yesterday while logging into the app. I encountered their sign in form and thought it could be little better.

Current Sign In Form at Readmill.com

Revised Sign In Form

It turns out that answering our support calls has been an incredibly productive experience as well as potentially a profit center. When customers call, not only am I in a great position to help them as I understand the product inside and out, but their questions and feedback are essentially a free focus group. We always have a list of improvements we need to make to the product, but sometimes prioritizing can be a crapshoot. Vocal customers tell me quickly which work items need to move to the top of the list. I can only imagine how many customers of ours experience the same frustration as these callers but don’t bother picking up the phone.

Why designers fail and what to do about it by Scott Berkun from Adaptive Path at MX 2009.

An electronic company were testing for a new boom box they hoped to start selling. Their research included focus groups where they showed the two colour options, yellow and black. The participants were in agreement that yellow was the best colour because it is a vibrant and energetic colour. At the end of the focus group they were each allowed to take a boom box home, and could choose yellow or black. They all chose black.

– Steve Mulder, author of The User is Always Right.

Bootstrap is a toolkit from Twitter designed to kickstart development of webapps and sites. It includes base CSS and HTML for typography, forms, buttons, tables, grids, navigation, and more.

Bootstrap is built with Less and was designed to work out of the gate with modern browsers in mind.

Having a technique like this at our disposal means that we can avoid a lot of the awkward conversations with the client where we try to explain how the fold does not really exist. It also enables us to have more freedom with our layouts and use of whitespace without being concerned over whether key messages will be missed at lower resolutions. In short it takes the sting out of the fold debate.

→ Read the article at Boagworld

The ability to consistently look at a design as a new user while laying out elements and keeping the project goals in mind. Getting back to zero. An on-going back-and-forth between making design decisions, fleshing out ideas, and seeing them through a user’s eyes with their goals in mind.